Waxaad hadda furtay boggii ugu horreeyay ee Facebook^{(launched your first Facebook page)} . Waxaa laga yaabaa inay u tahay ganacsigaaga yar, ama sabab aad rabto inaad horumariso. Samaynta bogga lafteedu waa mid toos ah, laakiin sidee ayaad dhab ahaantii dadka uga heli kartaa inay ka helaan oo ay ula falgalaan?

In kasta oo laga yaabo inaadan garanayn meesha aad ka bilowdo, waxaa jira tillaabooyin la taaban karo oo aad qaadi karto si aad u kordhiso muuqaalka boggaaga oo aad u kobciso dhegaystayaasheeda. Sida mid ka mid ah aaladaha warbaahinta bulshada ee ugu weyn adduunka, Facebook waa meel fiican oo lagu soo jiito dareenka dadka. Hoos waxaad ka heli doontaa talooyinka ugu fiican sida tan loo sameeyo. 

1. Boostada Inta badan oo la isku halleyn karo^{(Post Often and Reliably)}

Marka ugu horeysa ee aad abuureyso boggaaga, waa muhiim inaad ku dhejiso inta jeer ee aad awoodid. Meesha ugu fiican ee laga bilaabo waa hal mar maalintii. Sidan, dadka arka fariimahaaga badanaa waxay u badan tahay inay ku hawlan yihiin. Si kastaba ha ahaatee, sidoo kale ma rabto inaad ku garaacdo quudinta dadka boostada, markaa haddii aad rabto inaad wax badan dhejiso, ha dhaafin 2 boosto maalintii. 

Daraasad laga sameeyay Hubspot ayaa lagu ogaaday in boggaga leh wax ka yar 10,000 oo jecel oo dhajiya in ka badan 60 jeer bishii, ama 2 jeer maalintii, ay helaan qadar yar oo gujis ah boostadooda. Sidoo kale way fiicantahay haddii aad faafiso qoraaladaada usbuuca dhexdiisa, qiyaastii 3 jeer todobaadkii. Marka aad kasbato in ka badan 10,000 oo raacsan, dhajinta marar badan ayaa faa'iido yeelan doonta. 

2. Ku casuun dadka in ay like gareeyaan Page-ka^{(Invite People to Like the Page)}

Bilawga bilawga ah, waxa ugu fiican waa inaad dadka ku casuunto, sida asxaabta iyo xubnaha qoyska, inay jeclaadaan boggaaga. Gaar ahaan haddii aad hore ugu lahayd saaxiibo badan boggaaga Facebook^(Facebook) , waxay u badan tahay inay eegaan boggaaga haddii aad ku martiqaado. Waxaad si sahlan ku heli kartaa 100-200 oo jecel ee ugu horreeya habkan, iyadoo ku xidhan inta qof ee aad martiqaadayso. 

Waxa kale oo aad ku dhejin kartaa isku xirka boggaaga profile-kaaga gaarka ah ee Facebook , taas oo u sahlaysa saaxiibadaa horey kula macaamilay inay gujiyaan oo ay siiyaan like.

3. Ku dhaji sidii boggaga kooxo^{(Post as Your Page in Groups)}

Hab kale oo weyn oo lagu kordhin karo dhageystayaasha boggaaga waa inaad u soo dhejiso sidii boggaaga koox Facebook ah^{(Facebook group)} oo khuseeya . Tusaale ahaan, haddii aad maamusho bog muujinaya farshaxankaaga, ku dhejinta sida boggaaga ee kooxda Facebook ee la xidhiidha farshaxanka waa hab fiican oo aad ku heli karto indhaha boggaaga oo ay u badan tahay inay gujiso. 

Isku day inaad soo dhejiso wax khuseeya kooxda, ama la wadaag xoogaa macluumaad ah, intaad kaliya dhejin lahayd xiriiriye oo aad sugto dadka inay soo baxaan. Sidoo kale iska hubi inaad akhrido shuruucda koox kasta oo aad damacsan tahay inaad ku dhejiso, maadaama qaarkood aysan rabin inay dadku xayeysiiyaan ganacsigooda. Haddii wax walba ay wanaagsan yihiin, samee boostada soo jiidashada leh oo ay ku jiraan sawiro, muuqaal, iyo wicitaan ficil (eeg tilmaanta lixaad ee hoose.)

4. Isticmaal xayaysiisyada la beegsaday^{(Use Targeted Ads)}

Xayeysiisyada Facebook^(Facebook) ayaa kheyraad weyn u ah bogg ganacsi kasta. Kooxda weyn ee warbaahinta bulshada waxa ay caan ku tahay in ay si hufan u beegsato xayaysiisyada dhagaystayaasha ay khusayso. Waxaad arki kartaa noocyada ay dadku jecel yihiin oo la falgalaan boggaaga addoo isticmaalaya Facebook 's Insight^{(Audience Insight)} Tool. Tani waxay ku tusi doontaa da'aha, goobaha, xiisaha, iyo dabeecadaha warbaahinta bulshada ee dadka jecel boggaaga. 

Adiga oo isticmaalaya aqoontan cidda dhegaystayaashu tahay, waxaad samayn kartaa xayeysiis la beegsaday oo Facebook u soo bandhigi doono dadka ku jira qaybtan. Sidan xayaysiisyadaadu waxay aad ugu dhowdahay inay gaadho dadka la shaqayn doona boggaaga, si fududna u koraya dhagaystayaashaada. 

5. Ku Samee Qoraallo Muhiim ah Dhagaystayaasha Yoolkaaga^{(Make Relevant Posts to Your Target Audience)}

Haddii boggaagu caan ku yahay dadka ku jira da' gaar ah, waxaad u baahan doontaa inaad u adeegto qoraalladaada iyaga. Tusaale ahaan, haddii boggaagu u muuqdo inuu ka helayo ka-qaybgal dheeraad ah dadka da'doodu u dhaxayso 18-25, waxaad u baahan doontaa inaad isticmaasho luqad ku habboon koox ka yar. Maskaxda ku hay, in kastoo, aadan rabin inaad u soo baxdo sidii been abuur. Haddii aadan runtii hubin sida dad gaar ah ay uga jawaabi doonaan qoraalladaada, waxaa laga yaabaa inaad rabto inaad xoogaa cilmi baaris ah sameyso adigoo si toos ah ula hadlaya dadka la midka ah. 

Ka fakar arrimaha ama caqabadaha laga yaabo in ay dhageystayaasha bartilmaameedka ahi la kulmaan, oo aad u hagaajiso qoraalladaada iyaga oo tixgelinaya. Haddi dhageystayaashaadu ay ka kooban yihiin dad aan waqti badan ku haysan gacantooda, sida waalidiinta, fududeeya qoraaladaada, oo ku dar sawir ama muuqaal gaaban^{(or short video)} oo si degdeg ah u fahmaya.

6. Ku dar Wicitaan Ficil^{(Add a Call to Action)}

Wicitaan ficil waa hadal fudud oo ku dhiirigeliya dhagaystayaashaada inay la falgalaan^{(engage with )} boostada ama boggaaga. Waxaad dadka ka codsan kartaa inay faallo ka bixiyaan boostada iyagoo wata ra'yigooda, ama inay isticmaalaan falcelinta Facebook qaarkood si ay u socodsiiyaan ra'yi ururin (maskaxda ku hay in noocyada falcelinta qaarkood, sida falcelinta Jacaylka^(Love) , ay kordhiso muuqaalka boggaaga Facebook ee quudinta dadka. ) 

Ku darista wicitaanka ficilku waxay si weyn u kordhin kartaa ka qaybgalka waxayna gacan ka geysan kartaa kor u qaadida dhageystayaasha boggaga mustaqbalka fog, waana mid ka mid ah tillaabooyinka sahlan ee aad qaadi karto si aad tan u samayso. Uma baahnid inaad mid ka mid ah ku darto qoraal kasta, laakiin hubso inaad sidaas sameyso marar badan. 

7. Ku dar boggaga saxeexaaga iimaylka^{(Add Your Page to Your Email Signature)}

Waxa laga yaabaa inaad horeba ugu xidhaysay boggaaga Facebook -ga bogga astaantaada ama baraha kale ee warbaahinta bulshada, laakiin iimaylka sidoo kale waa meel fiican oo lagu xidho boggaaga. Haddii aad si joogto ah ula xiriirto dadka, isku xirkani wuxuu noqon karaa dariiq aad u wanaagsan oo lagu keeno dhowr qof oo kale. 

Si tan loo sameeyo, u gudub meelaynta iimaylka oo raadi ikhtiyaarka Saxiixa . ^(Signature)Gmail , tani waxay ku jiri doontaa bogga dejinta guud . ^(General)Laga soo bilaabo halkan, waxaad ku dari kartaa xiriiriye xitaa waxaad ku dari kartaa calaamado la riixi karo oo aad ka heli karto boggaga sida Exclaimer .

8. Facebook-ga toos ugu gal^{(Go Live on Facebook)}

Markaad si toos ah ugu socoto ^{(go Live)}Facebook , waxaad si toos ah ugu socotaa dhagaystayaasha boggaaga dadkuna waxay awoodi doonaan inay la falgalaan fiidyahaaga Tooska ah inta lagu jiro fadhiga. Qaabka qoraalkani waxa uu noqonayaa mid caan baxay, Facebook -ga waxa ay ogaatay in dadku ay saddex jeer ka badan yihiin daawashada muuqaallada^(Live) tooska ah marka la sii daayo. 

Markaad si toos ah u socoto ,^(Live) muuqaalku wuxuu sidoo kale ka soo muuqan doonaa meel sare oo ka mid ah war-fidinta dadka oo ka soo horjeeda qulqulka tooska ah ee^(Live) dhammaaday. Markaa, waa hab wanaagsan oo lagu heli karo dadka ku daawanaya iyo in la kordhiyo ka qaybgalka. Maskaxda ku hay in Facebook uu hadda jecel yahay fiidiyowyada^(Live) tooska ah ee muuqaalka dhabta ah, oo ka soo horjeeda sawirada kaliya.

Kobcinta Dhagaystayaashaada Facebook^{(Growing Your Facebook Audience)}

Baraha bulshada waa mid ka mid ah aaladaha ugu wanaagsan ee lagu kobcinayo ganacsi ama urur. Markaad ogaato habka saxda ah ee loo isticmaalo aaladahaan, saldhigga dhagaystayaashu waxay u kordhin karaan si xad dhaaf ah. Noo sheeg sida aad u isticmaasho warbaahinta bulshada si aad kor ugu qaaddo astaantaada faallooyinka.

8 Ways to Grow Your Facebook Page Audience

Υou’ve just launched your first Facebook page. Maybe it’s for your small business, or for a cause you want to promote. Making the page itself is pretty straightforward, but how do you actually get people to like it and interact with it?

Though you may not know where to start, there are some concrete steps you can take to increase your page’s visibility and grow its audience. As one of the largest social media platforms in the world, Facebook is a great place to get people’s attention. Below you’ll find the best tips on how to do this. 

1. Post Often and Reliably

When you’re first creating your page, it’s important to post on it as often as you can. A good starting point is once a day. This way, people who see your posts often will more likely become engaged. However, you also don’t want to bombard people’s feeds with posts, so if you intend to post more, don’t exceed 2 posts per day. 

A study at Hubspot found that pages with less than 10,000 likes that post over 60 times a month, or 2 times a day, get a reduced amount of clicks on their post. It’s also better if you spread your posts out during the week, at around 3 times a week. Once you gain over 10,000 followers, posting more often will be beneficial. 

2. Invite People to Like the Page

At the very beginning, your best bet is to invite people, such as friends and family members, to like your page. Especially if you already have a large number of friends on your Facebook page, they will be more likely to look at your page if you invite them. You can easily get your first 100-200 likes with this method, depending on how many people you invite. 

You can also post a link to your page on your personal Facebook profile, making it easy for your friends who already engage with you to click on it and give it a like.

3. Post as Your Page in Groups

Another great way to increase your page’s audience is to post as your page in a relevant Facebook group. For example, if you run a page showcasing your art, posting as your page in an art-related Facebook group is a great way to get eyes on your page that are more likely to click on it. 

Try to post something relevant to the group, or share a bit of information, instead of just posting a link and waiting for people to show up. Also make sure you read the rules of any group you intend to post on, as some of them won’t want people promoting their businesses. If everything is good, create an engaging post that ideally includes photos, video, and a call to action (see tip six below.)

4. Use Targeted Ads

Facebook ads are a great resource for any business page. The social media giant is well known for being extremely efficient at targeting ads to relevant audiences. You can see what types of people like and engage with your page using Facebook’s Audience Insight tool. This will show you the ages, locations, interests, and social media behaviors of the people who like your page. 

Using this knowledge of who your audience is, you can run a targeted ad that Facebook will display to people who are within this bracket. This way your ad is more likely to reach people who will engage with your page, easily growing your audience. 

5. Make Relevant Posts to Your Target Audience

If your page is popular among people in a certain age range, you’ll want to cater your posts to them. For example, if your page seems to get more engagement from people in the 18-25 age range, you’ll want to use language that resonates with a younger group. Keep in mind, though, that you don’t want to come off as fake. If you’re really unsure of how a certain demographic would respond to your posts, you might want to do some research by speaking directly to similar people. 

Think about the issues or constraints your target audience may be facing, and gear your posts in consideration of them. If your audience consists of people who don’t have much time on their hands, such as parents, keep your posts simple, and include a picture or short video that gets the point across quickly.

6. Add a Call to Action

A call to action is a simple statement that encourages your audience to engage with your post or page. You can ask people to comment on the post with their opinions, or to use certain Facebook reactions to run a poll (keeping in mind that certain types of reactions, such as the Love react, increase the visibility of your Facebook page on people’s feeds.) 

Including a call to action can greatly increase engagement and help to boost your page’s audience in the long run, and is one of the easier steps you can take to do this. You don’t need to include one in every post, but be sure to do so more often than not. 

7. Add Your Page to Your Email Signature

You may already be linking to your Facebook page on your brand’s website or other social media sites, but email is also a great place to link your page. If you’re regularly contacting people, this link can be a great way to bring in a few more likes. 

To do this, head to your email settings and look for the Signature option. In Gmail, this will be on the General settings page. From here, you can add a link and even add clickable icons you can get from sites such as Exclaimer.

8. Go Live on Facebook

When you go Live on Facebook, you are live streaming to your page audience and people will be able to interact with your Live video during the session. This content format is growing in popularity, and Facebook found that people are three times more likely to watch Live videos as they are being streamed. 

When you are going Live, the video will also appear higher in people’s newsfeeds as opposed to Live streams that have ended. So, it’s a good way to get people watching you and to increase engagement. Keep in mind that Facebook now favors Live videos that are actual footage, as opposed to only graphics.

Growing Your Facebook Audience

Social media is one of the best tools for growing a business or organization. When you know the right way to use these platforms, your audience base can increase exponentially. Let us know how you use social media to promote your brand in the comments.

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