Warbaahinta bulshadu waa qayb muhiim ah oo ka mid ah xeeladaha suuqgeynta dhijitaalka ah ee guuleysta. Laga soo bilaabo qulqulka tooska ah ilaa saldhigga taageerayaashaada ilaa abuurista ololeyaal muuqaal qani ah oo fayras ah, warbaahinta bulshadu waxay si dhakhso leh oo macquul ah u siinaysaa fursad faa'iido leh oo loo helo dhagaystayaal ballaadhan. 

Si kastaba ha ahaatee, maamulida dhammaan xisaabaadkaaga warbaahinta bulshada si wax ku ool ah si aad fariintaada u gaarto dhagaystayaashaada hortooda waxay noqon kartaa caqabad. Nasiib wanaag, waxaa jira qalabyo badan oo warbaahinta bulshada oo toos ah oo diyaar ah si ay kaaga caawiyaan ilaalinta iyo kobcinta joogitaankaaga onlaynka ah. 

Dlvr.it

Dlvr.it waa qalab si fudud loo isticmaali karo oo otomaatig u ah hawlaha warbaahinta bulshada. Waxay ku shaqeysaa iyada oo ku xireysa quudinta RSS si ay u muujiso muuqaallada warbaahinta bulshada ka dibna si toos ah ugu dhejiso maqaallada, sawirrada, iyo fiidiyowyada shabakadaha bulshada iyadoo lagu saleynayo jadwalka aad qeexday.

Astaamaha Waaweyn^{(Major Features)}

• Si toos ah u wadaag xog cusub:^{(Automatically share new content: )} Ku dar balooggaaga RSS quudinta iyo baloog kasta oo kale oo macluumaadkooda cusub aad jeclaan lahayd inaad wadaagto. 
• Dib u cusboonaysii qoraalada warbaahinta bulshada^{(Recycle social media posts)} : Ku dar sawiradaada, qoraaladaada iyo maqaalladaada ugu fiican. Kadib shay la dhajiyay, Dlvr.it ayaa dib u warshadayn doonta Everqueue .
• Hashtag otomaatig ah^{(Auto hashtags)} : Geli hashtagyada ugu fiican quud kasta oo ka kooban. Dlvr.si^(Dlvr.it) toos ah ayay ugu dari doontaa qoraaladaada
• Is-boostada Google My Business^{(Google My Business auto-posts)} : Jadwal oo otomaatig u samee fariimaha, soo jeedinta ugu dambeysay, cusboonaysiinta, iyo xayaysiisyada Khariidadaha Google^{(Google Maps)} -ka oo raadi 
• Jadwal u samee qoraalada warbaahinta bulshada si bug ah^{(Schedule social media posts in bulk)} : Ka raadi internetka^(Internet) qoraalada blogka, sawirada, iyo maqaalada aad rabto inaad wadaagto. U soo daji bug isla markiiba, jadwal u samee markaad rabto inaad dhejiso, oo ku habbee sifo iyo hashtag.
• La wadaag oo kor u qaad qoraalladaada blog-ka^{(Share and promote your blog posts)} : Ku xidh balooggaaga WordPress^(WordPress) , ka raadi balooggaaga qoraallada ugu fiican, u jadwal u samee wadaagga iyo dib-u-wadaagista warbaahinta bulshada.
• Isticmaal fidinta Chrome-^{(Chrome Extension)(Chrome Extension)} ka si aad u hesho waxa ku jira oo isla markaaba u wadaagto ama u geliso safkaaga dlvr.it.

Qiimaha^(Pricing)

Qorshaha aasaasiga^(Basic) ahi waa bilaash weligiis. Waxa ku jira laba goobood, saddex qoraalo maalinle ah akoonkii bulsheed, saddex goobood oo lagu quudiyo, 15 shay oo bulsheed oo saf ah, iyo cusboonaysiinta quudinta saddexdii saacadoodba mar.

Dlvr.it sidoo kale waxay bixisaa laba ikhtiyaar oo qaali ah:

• Koontada Pro^(Pro) ee $8.29/bishii (waa la soo dallacaa sannadkii)
• Koontada^(Plus) dheeriga ah ee $24.88 bishii (lacag sanadle ah)

Xaddid^{(Limitations)}

Dlvr.it maaha mid u adag sida aaladaha kale ee warbaahinta bulshada ee otomaatiga ah, iyo falanqaynteedu waxay bixisaa oo kaliya stats raaca iyo guji stats. Ma bixiso tirakoob qoto dheer ee taageerayaasha.

Nooca bilaashka ah aad buu u xaddidan yahay. Inta badan qalabka horumarsan waxay u baahan yihiin cusboonaysiin lacag ah.

Tilmaamaha ugu Fiican^{(Outstanding Feature)}

Aad bay u habboon tahay oo wakhti bay badbaadisaa. Isticmaalayaashu waxay qeexaan quudinta RSS , waxay ku xidhaan akoonadooda bulsheed, oo waxay dejiyaan inta u dhaxaysa. Dlvr.waxa^(Dlvr.it) ay si toos ah kuugu samaynaysaa inta soo hadhay iyada oo la raacayo jadwalka aad ku qeexday goobaha.

Buffer

Buffer waa abka kaa caawinaya inaad maamusho akoonnadaada warbaahinta bulshada. Waa qalab jadwalka warbaahinta bulshada oo toos ah si uu uga caawiyo summadaha inay dhisaan oo maamulaan kooxo badan oo warbaahinta bulshada ah iyo xisaabaadka lagu dhex daray hal dashboard.

Astaamaha Waaweyn^{(Major Features)}

• Jadwalka^(Scheduling) : u samee jadwal daabacaadda akoon kasta oo warbaahinta bulshada ah.
• Qoraallada^{(Tailored posts)} loo habeeyey : ku hagaaji qoraalladaada kanaal kasta oo bulsho.
• Jadwalka^(Calendar) : Eeg dulmar dhammaan macluumaadka loo qorsheeyay dhejinta.
• Iskaashi^{(Collaborate)} : La shaqee kooxaha si aad u abuurto qoraalo qabyo ah, bixiso jawaab celin, joogtayso, oo aad sifayso waxa ku jira.
• Instagram : Qorshayso, jadwal, oo dheji oo si toos ah ugu dheji Instagram^{(post and repost directly to Instagram)} .
• Xusuusin^(Reminders) : Horay u sii qorshey qoraallada oo hel xasuusin si aad u soo dhejiso si asal ah.
• Fudud^(Simplicity) : Interface fududahay in la isticmaalo waana fududahay in la sameeyo xisaab.
• Quudinta RSS^{(RSS feeds)} : Ku dar quudinnada blogyada oo si fudud u wadaag macluumaadka.
• Falanqaynta fudud^{(Simple analytics)} : Way fududahay in la arko qoraalada sida ugu fiican u shaqeynaya.
• Kordhinta Browser^{(Browser extensions)} : Waxay ka dhigtaa wadaagga macluumaadka mid degdeg ah oo fudud. Hadda waxa lagu taageeraa Firefox , Chrome , Opera , iyo Safari .

Buffer waxa kale oo lagu dhex milmi karaa agabka wada shaqaynta ee guriga^{(in-house collaboration tools)} sida Chatter iyo Microsoft Teams si aad u wadaagto waxa ku jira shabakadaada ganacsiga ee gaarka ah ee bulshada ama gudaha.

Qiimaha^(Pricing)

Buffer waxa uu bixiyaa saddex qorshe oo qiimo jaban ah (bille ama sannadle), tijaaboyin bilaash ah iyo ikhtiyaar bilaash ah oo aasaasi ah.

• Koontada Bilaashka^(Free) ah waxay u ogolaataa isticmaalayaasha saddex akoon oo warbaahinta bulshada ah, toban qoraal oo la qorsheeyay, iyo hal isticmaale.
• Pro : Lacagta bishiiba lagu soo dallaco $15/bishii ama $144 la bixiyo sanadkiiba ($12/bishii) waxaa ku jira sideed akoon oo bulsho, 100 jadwal ah oo la qorsheeyay, iyo hal isticmaale.
• Qiimaha : Lacagta^(Premium) lagu soo dallaco bishii $65/bishii ama $663 la soo dallaco sannadkii ($56/bishii) waxaa ku jira siddeed xisaabaad oo bulsho, 2000 oo qoraal ah, iyo laba isticmaale.
• Qorshaha ganacsigu^(Business) waa kooxo waaweyn oo qiimihiisu waa $99/bishii (lacag bille ah) ama $1,010 la soo dallaco sannadkii ($85/bishii). Waxa ku jira 25 xisaabaad bulsho, 2000 jadwal ah oo la qorsheeyay, iyo lix isticmaale.

Xaddid^{(Limitations)}

Buffer waxa uu diiradda saaraa jadwal aan kala go 'lahayn mana aha mid u adag sida qaar ka mid ah qalabka kale ee warbaahinta bulshada. Qaar ka mid ah sifooyinka horumarsan ee ay bixiso sida isdhexgalka bulshada iyo falanqaynta kuma jiraan nooca bilaashka ah.

Tilmaamaha ugu Fiican^{(Outstanding Feature)}

Isticmaalayaasha Buffer^(Buffer) waxay tilmaamayaan in qalabku uu yahay mid aad u macquul ah oo si fudud ula mid ah Twitter , Facebook , Pinterest , Instagram , iyo LinkedIn . Waxay sidoo kale jecel yihiin ka jawaabista kooxda taageerada macaamiisha.

Hoos ^{(Hoots)(Hoots)}ka ^(ite)(ite)daawo^(u)(u)

Hootsuite waa madal hal-hal ah oo u sahlaysa dadka isticmaala inay jadwal u sameeyaan oo ay jaangooyaan nuxurka, cabbiraan ROI bulshada ( Soo celinta ^(Return)Maalgelinta^(Investment) ) , oo ay maamulaan xayeysiisyada warbaahinta bulshada.

Astaamaha Waaweyn^{(Major Features)}

• Jadwalka^(Scheduling) : Ka dhig xisaabaadkaaga warbaahinta bulshada mid firfircoon oo waqti badbaadi adiga oo jadwal u samaynaya qoraallada.
• Xakamaynta nuxurka^{(Curate content)} : Raadi, maamul, oo wadaag macluumaadka iyo sawirada warbaahinta bulshada.
• Falanqaynta^(Analytics) : Fiiri waxqabadka dadaalkaaga warbaahinta bulshada ee dhammaan kanaalada lala socdo waqti go'an oo samee warbixinno gaar ah.
• Horumarinta^(Promote) : Abuur oo maamul ololayaasha la dalacsiiyay ee isla dashboardka loo isticmaalo in lagu maareeyo waxyaabaha bulsheed ee dabiiciga ah.
• Kormeer^(Monitor) : Raac mawduucyada adiga kugu khuseeya oo samee qulqulo gaar ah oo ka kooban xog habaysan.
• Maamul kooxaha^{(Manage teams)} : Si wax ku ool ah ula kaasho hawlo dabacsan iyo oggolaanshaha socodka shaqada.
• Ammaan^(Secure) : Deji heerarka oggolaanshaha gaarka ah oo hel ogeysiisyo ammaan oo degdeg ah.

Qiimaha^(Pricing)

Hootsuite waxa ay bixisaa qorshe qiimo leh oo ka bilaabma akoon bilaasha oo xadidan. Heer kasta oo la bixiyo waxa ku jira tijaabo 30 maalmood ah oo bilaash ah.

• Bilaash:^(Free:) Saddex muuqaal oo bulsho, 30 fariimo la qorsheeyay, hal isticmaale.
• Xirfadle^{(Professional)} : $29 bishii, toban profile bulsheed, jadwal aan xadidnayn, hal isticmaale.
• Kooxda^(Team) : $129 bishii, 20 profiles bulsho, jadwal aan xadidnayn, saddex isticmaale.
• Meherad^(Business) : $599 bishii, 35 profiles bulsho, jadwal aan xadidnayn, shan ilaa toban isticmaale.
• Ganacsiga^(Enterprise) : xalalka gaarka ah.

Xaddid^{(Limitations)}

Hootsuite waxaa ku jira qalab badan oo faa'iido leh. Si kastaba ha ahaatee, waxaa jira is-dhaafsi ah in dashboardku uu yahay mid adag oo aan aad u saaxiibtinimo lahayn. Tilmaamaha ugu awoodda badan ee ay bixiso Hootsuite waxaa lagu daraa oo keliya qorshayaasha ganacsiga. Qalabka lafo-gurka iyo ka warbixinta ee ku jira qorshaha kharashaadka bilaashka ah iyo kan hoose waa xadidan yahay.

Tilmaamaha ugu Fiican^{(Outstanding Feature)}

Hootsuite waxa ku jira sifooyin kala duwan oo kala duwan oo ku jira qalabkeeda dhamaystiran si ay ugu fududaato maaraynta hawlaha warbaahinta bulshada ee macaamiil badan ama xisaabaadyo.

La kulan Edgar^{(Meet Edgar)(Meet Edgar)}

Si fudud u jadwal oo si toos ah ula wadaag macluumaadkaaga Facebook , Twitter , Instagram , iyo LinkedIn La kulan Edgar^{(Meet Edgar)} .

Astaamaha Waaweyn^{(Major Features)}

• Kala duwanaanshaha otomaatiga ah^{(Auto variations)} : Edgar ayaa ka heli doona oo ka soo jiidi doona qoraalka xigashada mudan ee blogyada ama maqaallada marka uu batoonka gujiyo.
• Kordhinta Browser^{(Browser extensions)(Browser extensions)} : Si toos ah u soo saar qoraallo horay loo qoray oo isha laga keenay oo ay la socdaan kordhinta Edgar's Chrome iyo buug- yaraha Firefox^(Firefox) iyo Safari .
• Jadwalka Qaybta^{(Category scheduling)} : Si aad si sahal ah u kala saartid waxa ku jira, isticmaal midab-kood.
• Maktabadda nuxurka^{(Content library)} leh: Boostada lama tirtiro mar la dhejiyo. Waxay ku kaydsan yihiin maktabadda macluumaadkaaga si dib loo wadaago.
• Dib ula wadaag macluumaadka^{(Reshare content)} : Meet Edgar ayaa sii wadi doonta daabacaadda macluumaadkaaga xitaa marka aad gaadho dhamaadka safkaagu.
• Soo rar oo si toos ah wax uga beddel^{(Upload and edit automatically)} : Ka samee maktabad macluumaad ilo badan sida podcasts, YouTube , iyo quudinta RSS .
• Sawirro iyo fiidyowyo^{(Photos and videos)} : Ku dar sawirro iyo sawirro hal ama dhowr ah Facebook , Twitter iyo Instagram .
• Waxyaalaha xasaasiga ah ee wakhtiga ama weligood cagaarka ah^{(Time-sensitive or evergreen content)} : Isticmaal boosto kasta ama xayaysiis hal mar adiga oo siinaya taariikhda uu dhacayo ama dib u isticmaal.
• A/B Testing : Tijaabi fariimaha kala duwan adoo isticmaalaya xogta gujinta iyo falanqaynta kala duwanaanshiyaha.
• Warbixin^(Report) : Hel warbixinta iimaylka toddobaadlaha ah ee istaatistikada bulshada, oo ay ku jiraan dhagsiinnada iyo kuwa raacsan.
• Xidhiidhiyaha gaaban^{(Link shortener)} : Meet Edgar wuxuu leeyahay xidhiidhiye u gaar ah oo sidoo kale la mid ah Bitly iyo Rebrandly .

Qiimaha^(Pricing)

Meet Edgar waxay leedahay hal qiime oo isdiiwaangelin ah oo ah $49 bishii. Waxa kale oo ay siinayaan macaamiisha cusub^{( introductory four-month promotional offer to new customers)} $29 bishiiba (kaydinta $20/bishii). Isdiiwaangelinta waxaa ka mid ah:

• 25 xisaabaadka warbaahinta bulshada.
• Laxamiistaha smart^(Smart) inuu si toos ah kuugu qoro wararka xaaladaada.
• Maktabad ka kooban aan xadidnayn.
• Ku habbee waxa ku jira qaybo aan xadidnayn.
• Helitaanka^(Access) koorsooyinka warbaahinta bulshada ee qiimaha leh.

Xaddid^{(Limitations)}

Meet Edgar waxay la shaqeysaa Twitter , LinkedIn , iyo Facebook kaliya . Xaddidaad kale ayaa ah isticmaalayaashu ma dib u qori karaan, la wadaagi karaan qoraalada shabakadaha kale ee bulshada, ama ma faallooyin karaan goobta. Isticmaalayaasha qaarkood waxay u maleynayaan in qiimuhu aad u sarreeyo.

Tilmaamaha ugu Fiican^{(Outstanding Feature)}

Isticmaalayaashu weligood ma dhammaan doonaan nuxurka. La kulan jadwalka toosiyaha Edgar ayaa ka soo saari doona qoraalada maktabadaada macluumaadka aan xadidneyn.

Kahor intaadan go'aansanin midka ugu wanaagsan qalabka warbaahinta bulshada ee tooska ah ee baahiyahaaga, waa inaad ogaataa waxa baahiyahaagu yihiin. Ka bilow inaad^(Start) diirada saarto qalabka kaa caawin kara inaad si toos ah u samayso waxaad hadaba qabanaysay. 

Looma baahna in la isticmaalo madal bixisa dawanno iyo foori badan haddii aanad baahi degdeg ah u qabin iyaga. Marka aad taas ku dhejiso, falanqee sida aad u wanaajin karto waxa aad hadda samaynayso, iyo qalabka bixiya sifooyinka aad u baahan doonto si aad u hagaajiso istaraatiijiyada suuqgeynta warbaahinta bulshada.

Latest Automated Social Media Tools – Compared & Reviewed

Social mediа is an essential componеnt of successful digital marketing strategies. From live streаming to your fan base to creating viral riсh image camрaignѕ, ѕоcial mеdia provides fast and potentially lucrative acceѕs to a wide audience. 

However, managing all your social media accounts effectively to get your message in front of your audience can be a challenge. Fortunately, there are many automated social media tools available to help you maintain and grow your online presence. 

Dlvr.it

Dlvr.it is an easy-to-use tool that automates social media tasks. It works by connecting RSS feeds to social media profiles and then auto-posting articles, photos, and videos to your social networks based on the schedule you define.

Major Features

• Automatically share new content: Add your blog RSS feed and any other blogs whose new content you would like to share. 
• Recycle social media posts: Add your best photos, posts, and articles. After an item is posted, Dlvr.it will recycle it back into Everqueue.
• Auto hashtags: Enter the best hashtags for each content feed. Dlvr.it will automatically include them with your posts.
• Google My Business auto-posts: Schedule and automate posts, latest offers, updates, and promotions directly to Google Maps and search. 
• Schedule social media posts in bulk: Search the Internet for blog posts, photos, and articles you want to share. Import them in bulk instantly, schedule when you want to post them, and customize with attribution and hashtags.
• Share and promote your blog posts: Connect your WordPress blog, search your blog for the best posts, schedule them for sharing and resharing on social media.
• Use the Chrome Extension to find content and share it instantly or put in your dlvr.it queue.

Pricing

The Basic plan is free forever. It includes two platforms, three daily posts per social account, three site feeds, 15 queued social items, and feed updates every three hours.

Dlvr.it also offers two premium options:

• Pro account for $8.29/month (billed annually)
• Plus account for $24.88/month (billed annually)

Limitations

Dlvr.it is not as robust as other automated social media tools, and its analytics only offers follower stats and click stats. It doesn’t provide in-depth demographics of followers.

The free version is very limited. Most of the advanced tools require a paid upgrade.

Outstanding Feature

It is very convenient and saves time. Users specify the RSS feeds, connect their social accounts, and set the intervals. Dlvr.it does the rest for you automatically according to the schedule you specify in the settings.

Buffer

Buffer is an app to help you manage your social media accounts. It is an automated social media scheduling tool to help brands build and handle multiple social media teams and accounts integrated into one dashboard.

Major Features

• Scheduling: create a publishing schedule for each social media account.
• Tailored posts: tailor your posts for each social channel.
• Calendar: See an overview of all content scheduled for posting.
• Collaborate: Work with teams to create draft posts, provide feedback, stay in sync, and refine content.
• Instagram: Plan, schedule, and post and repost directly to Instagram.
• Reminders: Plan posts in advance and get reminders to post natively.
• Simplicity: Easy-to-use interface and simple to set up an account.
• RSS feeds: Add feeds from blogs and easily share content.
• Simple analytics: It’s easy to see which posts are performing the best.
• Browser extensions: Makes sharing content quick and easy. It is currently supported on Firefox, Chrome, Opera, and Safari.

Buffer can also be integrated with in-house collaboration tools like Chatter and Microsoft Teams so you can share content throughout your own private social or internal business networks.

Pricing

Buffer offers three premium plans (paid monthly or annually), free trials and a basic free option.

• The Free account allows users three social media accounts, ten scheduled posts, and one user.
• Pro: Billed monthly at $15/month or $144 billed annually ($12/month) includes eight social accounts, 100 scheduled posts, and one user.
• Premium: Billed monthly at $65/month or $663 billed annually ($56/month) includes eight social accounts, 2000 scheduled posts, and two users.
• The Business plan is for larger teams and costs $99/month (billed monthly) or $1,010 billed annually ($85/month). It includes 25 social accounts, 2000 scheduled posts, and six users.

Limitations

Buffer focuses on seamless scheduling and isn’t as robust as some other automated social media tools. Some of the advanced features it does offer such as social interaction and analytics are not included in the free version.

Outstanding Feature

Buffer users point out that the tools are very intuitive and easily integrate with Twitter, Facebook, Pinterest, Instagram, and LinkedIn.  They also like the responsiveness of the customer support team.

Hootsuite

Hootsuite is an all-in-one platform that enables users to schedule and curate content, measure social ROI (Return On Investment), and run social media ads.

Major Features

• Scheduling: Keep your social media accounts active and save time by scheduling posts.
• Curate content: Find, manage, and share content and images on social media.
• Analytics: See the performance of your social media efforts across channels tracked by timeframes and create custom reports.
• Promote: Create and manage promoted campaigns from the same dashboard used to manage organic social content.
• Monitor: Follow topics that matter to you and create custom streams of organized content.
• Manage teams: Effectively collaborate with flexible assignment and approval of workflows.
• Secure: Set custom permission levels and get immediate security notification alerts.

Pricing

Hootsuite offers a tiered pricing plan starting with a limited free account. Each paid level includes a free 30-day trial.

• Free: Three social profiles, 30 scheduled messages, one user.
• Professional: $29/month, ten social profiles, unlimited scheduling, one user.
• Team: $129/month, 20 social profiles, unlimited scheduling, three users.
• Business: $599/month, 35 social profiles, unlimited scheduling, five to ten users.
• Enterprise: Custom solutions.

Limitations

Hootsuite includes a lot of useful tools. However, there is a tradeoff in that the dashboard is complex and not very user-friendly. The most powerful features offered by Hootsuite are only included for enterprise plans. The analytic and reporting tools in the free and lower cost pro plan are limited.

Outstanding Feature

Hootsuite includes a wide variety of features in its comprehensive tool to make it easier to manage social media activities for multiple clients or accounts.

Meet Edgar

Easily schedule and automatically share your content on Facebook, Twitter, Instagram, and LinkedIn with Meet Edgar.

Major Features

• Auto variations: Edgar will find and pull quote-worthy text from blogs or articles for you at the click of a button.
• Browser extensions: Automatically generate pre-written posts directly from the source with Meet Edgar’s Chrome extension and a bookmarklet for Firefox and Safari.
• Category scheduling: To easily sort your content, use color-coding.
• Content library: Posts are not deleted once posted. They are saved in your own content library for re-sharing.
• Reshare content: Meet Edgar will continue to publish your content even when you reach the end of your queue.
• Upload and edit automatically: Create a content library from many sources such as podcasts, YouTube, and RSS feeds.
• Photos and videos: Add single or multiple image posts and videos to Facebook, Twitter, and Instagram.
• Time-sensitive or evergreen content: Use any post or promotion once by giving it an expiration date or re-use it.
• A/B Testing: Test different messages using click data and variation analytics.
• Report: Get a weekly email report of social stats, including clicks and follower counts.
• Link shortener: Meet Edgar has its own link shortener and also integrates with Bitly and Rebrandly.

Pricing

Meet Edgar has one subscription price at $49/month. They are also offering an introductory four-month promotional offer to new customers for $29/month (saving of $20/month). The subscription includes:

• 25 social media accounts.
• Smart composer to automatically write status updates for you.
• Unlimited content library.
• Organize content with unlimited categories.
• Access to premium social media courses.

Limitations

Meet Edgar only works with Twitter, LinkedIn, and Facebook. Another limitation is users can’t retweet, share posts to other social networks, or comment through the platform. Some users think the price is too high.

Outstanding Feature

Users will never run out of content. Meet Edgar’s auto-scheduler will pull posts from your unlimited content library.

Before you can decide which is the best automated social media tool for your needs, you must know what your needs are. Start by focusing on the tools that can help you automate what you are already doing. 

There is no need to use a platform that offers lots of bells and whistles if you don’t have an immediate need for them. Once you have that nailed down, analyze how you can enhance what you are currently doing, and which tools offer the features you will need to improve your social media marketing strategy.

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