Haddii aad dadka u sheegto inaad Bing u isticmaasho mashiinka raadinta ugu muhiimsan, qaar badan ayaa kugu qosli doona oo ku odhan doona "Qofna ma isticmaalo Bing . Maxaad u samaynaysaa?" Inkastoo sawirka guud ee mashiinka raadinta uusan ahayn mid aad u wanaagsan, runtu waxay tahay in mashiinkan raadinta uu ku koray isticmaalka, USA iyo dhowr suuqyo kale. Sidoo kale, dhawaan Microsoft waxay ku faantay Bing Twitter -^(Twitter) ka waxayna na tustay mid ka weyn inta aan u maleyneyno. Ma jeclaan lahayd inaad qiyaasto saamiga suuqa caalamiga ah ee Bing ee raadinta?^(Bing)

Saamiga suuqa caalamiga ah ee Bing waa (sug) kaliya 9%!

Microsoft waxay ku faantay Twitter ka dibna mar dambe boggeeda xayaysiisyada Bing^{(Bing Ads)} , iyada oo sawir-gacmeedyo lagu sheegay in "Bing uu ka weyn yahay sidaad u malaynayso."^{("Bing is bigger than you think.")}

Marka hore, Microsoft ayaa sawirkan^{(this image)} soo dhigtay halka ay ku faanto wadamada ay ku leedahay saami macquul ah oo suuq ah. Waxaan ogaanay inay ku leedahay 33% suuqa USA , 23% ama 25% (waxay kuxirantahay meesha aad eegto) UK, 26% Taiwan , 20% Hong Kong , 16% Kanada^(Canada) iyo 12% Australia . Shirkaddu waxa kale oo ay liis garaysaa dalalka muhiimka ah ee Yurub oo saamigeeda suuqeedku uu ka hooseeyo 20%, qaarkood xitaa in ka hooseeya 10%, sida Talyaaniga^(Italy) ama Danmark^(Denmark) .

Haa, haysashada saami suuq ka weyn 20% waa natiijo aad u fiican, adduunka ay maamusho Google , laakiin tan waxaan ku aragnaa tiro yar oo dalal ah.

Si loo dhammaystiro sawirka, Microsoft ayaa markaa dhejisay tweet kale^{(posted another tweet)} oo leh tirokoob aad u faahfaahsan, oo ay u kala qaybsan yihiin gobollo. Shirkaddu waxay la wadaagtay inay ku leedahay suuqa adduunka oo dhan 9% kaliya. Sawirka hoose waxaad ka arki kartaa lambarada ay ku leedahay labada qaaradood ee Ameerika iyo Yurubta Galbeed^{(Western Europe)} . Waxay u muuqataa in Latin America ay si liidato u shaqeyso, iyada oo saamiga suuqa ee kaliya 5% ama ka yar, taas oo ku xidhan dalka.

Ku xiga waa sawirka Aasiya Pacific^{(Asia Pacific)} . Gobolkan, Bing waxa uu ku leeyahay saamiga suuqa ee kaliya 4%. Waxaad ka arki kartaa istaatistikada wadan wadan halka hoose.

Halkeen ka arki karaa tirooyinka faahfaahsan iyo saamiga suuqa raadinta adduunka?

Haddii aad rabto inaad aragto tirooyin faahfaahsan oo Microsoft ah , hubi PDF-kan^{(check this PDF)} iyo xogta is dhex galka ah ee Bing ka samaysay shabakadeeda xayaysiisyada Bing^{(Bing ads website)} . Haddii aad rabto xoogaa xog ah oo ku saabsan saamiga suuqa raadinta adduunka ee Google oo aad barbar dhigto tirooyinka, waxaad isku dayi kartaa ^(Google)NetMarketShare .

Dhibaatada Bing : uma dhaqmo oo uma fikirto sida mashiinka raadinta caalamiga ah!

Haddii aad eegto xogta ay soo bandhigtay Microsoft , waxaa cad in Bing uusan u shaqeynin oo uu u maleynayo sida mashiinka raadinta caalamiga ah^{(Bing doesn't work and think like a global search engine)} . Waxaa jira gobollo waaweyn oo adduunka ah oo aysan "ka jirin" si macno leh, sida Bariga Yurub^{(Eastern Europe)} iyo Afrika^(Africa) . Xitaa Latin America , waxay leedahay kaliya 5% saamiga suuqa. Waxaa jira xitaa wadamo reer Yurub ah sida Portugal ama Luxembourg , halkaas oo aan laga hayn xog ku saabsan isticmaalka Bing . Waxay u badan tahay sababtoo ah dad aad u yar ayaa isticmaala Bing halkaas. Sidoo kale, Aasiya^(Asia) , waxaa jira dalal waaweyn sida Turkiga^(Turkey) ama Pakistanhalkaas oo aysan jirin "xog" ku saabsan isticmaalka Bing . Xitaa Japan ama Filibiin^{(Philippines)} uma muuqdaan inay u isticmaalaan mashiinka raadinta qaab u tarjumaysa saamiga suuqa ee macnaha leh.

Waxaan nahay isticmaaleyaal waaweyn oo alaabada iyo adeegyada Microsoft ah, waxaanan tijaabinay Bing marar badan. In kasta oo ay si fiican ugu socoto weydiimaha raadinta ee lagu sameeyo Ingiriisiga^(English) , mar kasta "waxaan aadnay maxalli ah" oo aan raadinay inaan ku baarno annaga oo adeegsanayna luqadda maxalliga ah (Romania), natiijooyinkeeda maxalliga ah ayaa liita marka la barbar dhigo Google^{(local results are poor when compared to Google)} . Shirkaddu waxay diiradda saartaa USA , dhowr suuq oo waaweyn waana taas. Qaar ka mid ah adeegyada Bing kama shaqeeyaan dalal badan,^{(Some Bing services do not work in many countries,)} adduunka intiisa kale uma eka inay ka jiraan Bing iyo Microsoft . Nasiib darro, isla dhibaatadan ayaa sidoo kale aafaysay Cortana^{(problem also plagues Cortana)} .

Haddii aad wax ka ogaato, kaliya 5% akhristayaashayada ayaa isticmaala Bing si ay u gaadhaan Muwaadinka Dijital ah . Taasi aad ayey uga yar tahay 9% saamiga suuqa caalamiga ah ee Microsoft ay xayeysiiso, iyo 42% akhristayaashayada waxay ka yimaadeen USA .

Waa maxay waayo-aragnimadaada Bing?

Hadda oo aad ogtahay xogta ku saabsan isticmaalka Bing ee suuqa raadinta caalamiga ah iyo fikradayada ku saabsan habka Microsoft^(Microsoft) noo sheeg khibradaada Bing . Miyaad^(Did) tijaabisay mashiinkan raadinta? Si fiican ma kuugu shaqeysaa? Maxaad u malaynaysaa inay Microsoft samaynayso si ay u kordhiso saamigeeda suuqa?

Bing has published its global market share. Would you guess what it is?

If you tell people that you use Bing аs уour main search engine, many will laugh аt you and say "Nobody uses Bing. Why do уou do it?" While the public image of this search enginе is not very positive, the truth is that this search engine has grown in use, in the USΑ and a few other markets. Also, recently Microsoft has bragged about Bing on Twitter and showed us that is bigger thаn wе think. Would you like to guess Bing's global market share in sеarch?

Bing's global market share is (wait for it) only 9%!

Microsoft has bragged on Twitter and then later on its Bing Ads website, with infographics saying that "Bing is bigger than you think."

First, Microsoft posted this image where it brags about the countries where it has a reasonably large market share. We learned that it has 33% market share in the USA, 23% or 25% (depending on where you look) in the UK, 26% in Taiwan, 20% in Hong Kong, 16% in Canada and 12% in Australia. The company also lists important European countries where its market share is way below 20%, in some even lower than 10%, like in Italy or the Denmark.

Yes, having a market share larger than 20% is an excellent result, in a world dominated by Google, but we see this in a tiny number of countries.

To complete the picture, Microsoft then posted another tweet with more detailed statistics, split by regions. The company has shared that it has a worldwide market share of only 9%. In the picture below you can see its numbers for the two American continents and Western Europe. It seems that in Latin America it performs poorly, with a market share of only 5% or less, depending on the country.

Next is the picture for Asia Pacific. In this region, Bing has a market share of only 4%. You can see the stats country by country below.

Where can I see more detailed numbers and the global search engine market share?

If you want to see more detailed numbers from Microsoft, check this PDF and the interactive data that Bing has made available on its Bing ads website. If you want some data on Google's global search engine market share and compare the numbers, you could try NetMarketShare.

The problem with Bing: It doesn't act and think like a global search engine!

If you look at the data presented by Microsoft, it is clear that Bing doesn't work and think like a global search engine. There are large regions of the world where it "doesn't exist" in a meaningful way, like in Eastern Europe and Africa. Even in Latin America, it only has 5% market share. There are even Western European countries like Portugal or Luxembourg, where there's no data about Bing's usage. Most probably because very few people use Bing there. Also, in Asia, there are large countries like Turkey or Pakistan where there's "no data" about Bing being used. Not even Japan or Philippines seem to use this search engine in a way that translates into meaningful market share.

We are big users of Microsoft products and services, and we tried Bing many times. While it fares well for search queries made in English, each time "we went local" and sought to search on it using our local language (Romanian), its local results are poor when compared to Google. The company is focused on the USA, a few big markets and that's it. Some Bing services do not work in many countries, and the rest of the world doesn't seem to exist for Bing and Microsoft. Unfortunately, the same problem also plagues Cortana.

If you are curious, just 5% of our readers use Bing to reach Digital Citizen. That's a lot less than the 9% global market share Microsoft advertises, and 42% of our readers are from the USA.

What is your experience with Bing?

Now that you know the data about Bing use in the global search market and our opinion about Microsoft's approach let us know your experience with Bing. Did you try this search engine? Does it work well for you? What do you think Microsoft should do to increase its market share?

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