Tan iyo markii la bilaabay 2003-dii, LinkedIn waxa ay ka soo unkay shabakad ganacsi oo isku xidhka bulshada ah una gudubtay qaab-dhismeed la hubo oo ah adeegyo qalafsan oo xirfadlayaasha iyo ganacsiyadu ay ku geli karaan noocyo kala duwan oo ka mid ah barnaamijyada shabakadda iyo mobaylada.

Haddii aad u isticmaalayso LinkedIn si aad u dhisto shabakad, shaqo u hesho, xirfad u kiraysato, ganacsigaaga u suuqgayso, ama aad wax iibinayso, waxaa jira qiimo badan oo laga helayo LinkedIn-in badan^{(LinkedIn–much)} oo ka mid ah waa bilaash in la galo.

Si kastaba ha ahaatee, qaar ka mid ah adeegyada iyo sifooyinka ugu awoodda badan LinkedIn ayaa kaliya laga heli karaa LinkedIn Premium , kala duwanaanshaha heerka is-diiwaangelinta ee goobta.

Afar Tier oo ah LinkedIn Premium

Waxaa jira afar heerar oo ah LinkedIn Premium :

• Career – $29.99/month: Xirfadlayaasha doonaya in ay dardargeliyaan shaqadooda iyaga oo kordhinaya fursadaha shaqo qorayaasha u helida iyo u shaqaaleysiinta jagooyinka tartanka
• Business – $59.99/month: Xirfadlayaasha raba inay ballaariyaan oo horumariyaan shabakadooda xiriiriyeyaasha muhiimka ah si ay u horumariyaan ganacsigooda
• Sales Navigator – $79.99/month: Ganacsiyada iyo xirfadlayaasha iibka ee raba inay la dhisaan cilaaqaadka macaamiisha oo ay u ballaadhiyaan shabagga macaamiisha mustaqbalka
• Recruiter Lite – $119.95/month: Loogu talagalay ganacsiyada iyo qorayaasha raba inay helaan oo kiraystaan ​​xirfad sare oo u dhiganta shirkooda

Halka Iibka Iibka iyo^(Navigator) Shaqaalaysiinta Lite^{(Recruiter Lite)} ay hubaal tahay inay faa'iido u yeelan karaan xirfadlayaasha, kuwani waa adeegyo khidmadaha heerka-shirkadeed oo badan oo shirkaddu ay awood u siinayso shaqaalaha inay ka faa'iidaystaan. Xirfadda LinkedIn^{(LinkedIn Career)} iyo Ganacsiga^(Business) waa adeegyo loogu talagalay xirfadlayaasha gaarka ah si ay uga faa'iideystaan ​​dariiqooyinkooda.

Si kastaba ha ahaatee, 39% dadka isticmaala LinkedIn kuwaas oo bixiya lacagta LinkedIn Premium , sida laga soo xigtay Kinsta.com , way fududahay in la qaato LinkedIn Career waa adeegga ugu badan ee dadku u cusbooneysiin doonaan, oo ku saleysan qiimaha iyo baahida. Sidaa darteed, waxaan diiradda saari doonaa inaan si qoto dheer u sahamiyo doorashadan Premium LinkedIn si aan kaaga caawino inaad fahanto haddii ay mudan tahay in la duqeymo $30 bishii.^{(LinkedIn Premium)}

Xirfadda LinkedIn

Waxa aad hore uga heshay LinkedIn

Haddii aad waqti badan ku qaadato LinkedIn , waxaad taqaanaa sida dhammaystiran ee shabakad xirfadle ah oo aad u dhisi karto kaliya inaad la xiriirto dadka aad taqaan ama dadka khuseeya shabakadaada. Waxa kale oo aad ka heli kartaa liisaska shaqo ee gaarka ah iyada oo loo marayo raadinta aadka u saxda ah oo ay ku jiraan shaandhayn sare.

Nuxur ahaan, LinkedIn waxay bixisaa laba-in-hal-bixin awood leh, oo isku daraya sifooyinka ugu fiican ee warbaahinta bulshada ee diiradda saaraya xirfad-yaqaannimada liiska shaqada ugu fiican iyo shaqo raadinta shaqada ee laga helo goobaha sida Glassdoor . Marka, maxaad u bilaabi lahayd bixinta Xirfadda LinkedIn^{(LinkedIn Career)} ?

Maxaad ka heshay Xirfadda LinkedIn

Helitaanka bilaashka ah ee LinkedIn oo horeyba u ahaa mid aad u xoog badan, waxaa laga yaabaa inaad la yaabto waxa Xirfadda LinkedIn^{(LinkedIn Career)} qaban karo si ka sii wanaagsan. Nuxur ahaan, Xirfadda LinkedIn^{(LinkedIn Career)} waa sida LinkedIn " asaasiga ah" ee steroids.

Aragtida Codsadaha

Si aad u bilawdo, Xirfadda LinkedIn^{(LinkedIn Career)} waxay ku siinaysaa si qoto-dheer, fikrado qarsoodi ah oo ku saabsan sida aad u cabbirayso codsadayaasha kale ee shaqooyinka aad xiisaynayso.

Halkii aad indha la'aan ku codsan lahayd shaqo, LinkedIn Premium's sirdoonka tartanka ayaa kaa caawin doona inaad fahanto in ka badan ama ka yar oo aad u qalanto marka loo eego kuwa kale (tusaale, waxaad ku jirtaa 10% ugu sarreeya codsadayaasha) iyadoo lagu saleynayo khibradaada, xirfadahaaga, iyo shaqada hadda. Waxay sidoo kale ku tusi doontaa heerka kala sareynta codsadayaasha kale ee hadda haysta, heerka waxbarasho ee ay haystaan, iyo halka ay ku yaalaan.

Helitaanka aragtidan tartanka leh ee loo maro LinkedIn Premium waxay ku siinaysaa lug sare oo ku aaddan codsadayaasha kale adiga oo kaa caawinaya inaad fahamto cidda iyo waxa aad ka soo horjeedo. Markaad cabbirto tartankaaga kuwa kale, waxaad si waxtar leh u go'aamin kartaa shaqooyinka aad codsanayso iyo sidoo kale inaad fahamto nooca istaraatiijiyada aad u baahan tahay inaad isu keento si aad u muujiso meelaha aad ku fiican tahay ama aad u xoojiso meelahaaga daciifka ah haddii ay dhacdo inaad sugo wareysiga.

La fidiyay 'Muuqaalka Muuqaalka'

Mid ka mid ah waxyaabaha xiisaha leh ee ku saabsan LinkedIn oo ka dhigaya mid aad uga duwan aaladaha kale ee warbaahinta bulshada ayaa ah in lagu ogeysiiyo marka qof arko astaantaada. Iyadoo ku xidhan dookha, dadku way haysan karaan macluumaadkan:

• Dadweynaha^(Public) , u oggolaanaya dadka kale inay arkaan magacooda, doorkooda, shirkaddooda, iwm. markay arkaan profile
• Gaar ah, adoo qarinaya magacooda oo ku xaddidaya kuwa kale inay arkaan shirkadooda iyo doorkooda oo kaliya
• Qarsoon, qarinaya dhammaan macluumaadka muujinta

Sida aad u doorato dadka kale inay ku arkaan marka aad aragto profile waxay sidoo kale go'aamisaa waxa aad aragto marka kuwa kale arkaan profile kaaga. Laakin, iyadoon loo eegin sida aad u dooratay inaad noqoto mid guud ama mid gaar ah, LinkedIn kaliya waxay ku siinaysaa taariikh xaddidan oo ku saabsan aragtida profile, ie, dadkii ugu dambeeyay ee daawaday astaantaada.

In kasta oo ay tani run ahaantii waxtar yeelan karto, haddana waxtar uma laha sida ay bixiso LinkedIn Premium , taas oo ah taariikh aan xadidnayn oo muuqaallo muuqaal ah. Waxaad dib ugu laaban kartaa toddobaadyo iyo bilo si aad u aragto cidda daawaday astaantaada.

Waxa kale oo aad si qoto dheer u baadh kartaa si aad u aragto shirkado laga yaabo in dad badan ay daawadeen astaantaada, aragtiyaha loo arko inay "xiiso leh" shaqaale qorista ama maamule kireystaha.

Waxbarashada Qiimaha Sare

LinkedIn kaliya maaha meel aad dadka kale kula xidhiidho oo aad shaqo ka hesho; sidoo kale waa meel aad u wanaagsan oo wax lagu barto. Dadku waxay si joogto ah u wadaagaan talada xirfadeed ee ku salaysan khibradooda ama iyada oo loo marayo waxyaabo la soo koobay sida maqaallo, fiidiyowyo, ebooks iyo in ka badan oo iftiiminaya dhinacyada muhiimka ah ee warshadaha, doorarka, iyo xirfad-yaqaannimada.

Way adkaan kartaa in la qaato macluumaadkan oo aad soo saarto macluumaad gaar ah oo laga yaabo in lagu dabaqi karo yoolalkaaga hadda ama jidkaaga shaqo, in kastoo. Ka dib oo dhan, waxa ay dadku wadaagayaan maaha kuwo adiga kugu habboon.

Taasi waa halka ay ku caawiso Xirfadda LinkedIn . ^{(LinkedIn Career)}Mid la soo bandhigay oo loo yaqaan ' LinkedIn Learning ' ayaa ku siinaysa hab sahlan oo aad ku baran karto waxyaabo gaar ah oo ku salaysan xirfaddaada, xirfadahaaga, iyo yoolalkaaga iyada oo loo marayo nuxur ay sameeyeen khubarada.

Markaad wax cusub ku barato koorsooyinka baahida loo qabo, waxaad ku dari kartaa xirfado cusub profile-kaaga si ay kaaga caawiyaan inaad kordhiso fursadahaaga inaad ku degto wareysi shaqo gaar ah ama kaa caawiya inaad dardargeliso xirfadaada, horumarkaas, maanta, inta badan waa nastaa. awoodaada inaad si joogto ah wax u barato oo aad horumariso.

InMail Jannada

LinkedIn waa wax walba oo ku saabsan isku xirka, laakiin sidoo kale way fududahay in lagu xadgudbo. Haddii aad tahay qof si joogto ah u isticmaala madal, waxaad u badan tahay inaad taqaanid dhaqanka saameeyayaasha ama xirfadlayaasha kale ee aan khusayn ama qayb yar ku leh warshadahaaga ama danahaaga oo weydiisanaya inay ku xidhmaan, iyadoo ujeedadu tahay inay kordhiso tirada raacsan. , Helitaanka nuxurkooda quudkaaga, ama ku soo diraan haddii fariintaada laga xannibo dadka aanad xidhiidh la lahayn. Xidhiidhadani runtii faa'iido maaha oo kaliya waxay ku daraan isku-xidhnaanta shabakadaada.

Marka la eego dhaqankan liidata, waxa ay ahayd mid caqli gal ah LinkedIn in ay xaddiddo awoodda isticmaalayaasha si ay ugu toosiyaan farriinta dadka kale ilaa ay ku xidhan yihiin ama haddii aanay isticmaalayaashu awood u siinin fariimaha dadka aanay ku xidhnayn. Si kastaba ha ahaatee, LinkedIn Premium waxay bixisaa albaab laga soo galo InMails . InMails- ku waa awood badan tahay inay kuu oggolaadaan inaad farriin u dirto qof kasta, xitaa haddii aanad ku xidhnayn.

Tani waxay awood u leedahay inay ku siiso awoodda aad la xiriirto dadka -shaqaalaha, maareeyayaasha shaqaaleysiinta, shaqaale qorayaasha - ee ku xiran shaqo ama shirkad aad xiisaynayso. Sida aad u badan tahay inaad ogtahay, la samaynta xidhiidhada shakhsi ahaaneed ee dadka kale waxay kordhinaysaa suurtogalnimada in codsigaaga dib loo eego, lagu sugo waraysiga, oo aad ku soo degto shaqada muuqaalka shaqada ee maanta ee cajiibka ah.

Waxa intaa ka sii badan, LinkedIn ayaa wali maamusha farimo-malaha^(InMails) si loo hubiyo in aan lagu xadgudbin. Waxa lagu siinayaa tiro kooban oo farimo^(InMails) ah bishii si aad u isticmaasho; si kastaba ha ahaatee, InMails -yadani waxay sidoo kale ururin doonaan bil ilaa bisha 90 maalmood, sidoo kale waxaad iibsan kartaa farimo^(InMails) badan oo dheeraad ah haddii aad u baahan tahay. Isku soo wada duuboo, waxa lagu qalabayn doonaa tiro ku haboon oo farimo^(InMails) -marineed ah oo loo isticmaali karo inay kaa caawiso horumarinta shaqo raadinta ama habka isku xidhka.

Ma u baahan tahay LinkedIn Premium?

Ugu dambeyntii, haddii aad sameyso ama aadan u baahnayn LinkedIn Premium si ay kaaga caawiso kor u qaadida shaqadaada waa go'aan shakhsi ahaaneed oo ku salaysan duruufahaaga dhaqaale iyo heerka baahida aad u qabto shakhsi ahaan. Haddii aadan haysan nasiib badan dhowr bilood oo ku saabsan sugidda shaqadaada riyada ee soo socota, waxaa laga yaabaa inay ku habboon tahay inaad maalgeliso tignoolajiyada ku siinaysa faa'iido.

Waxa ugu fiican waa LinkedIn waxay ku siinaysaa tijaabo bilaash ah oo hal bil ah oo Premium ah si loo arko inay adiga kugu tahay. Waa wakhtiga ugu habboon ee muddada tijaabada ah si loo go'aamiyo haddii Xirfadda LinkedIn-ama^{(LinkedIn Career–or)} mid ka mid ah adeegyada kale ee Premium ee arrinkaas- ay yihiin waxa aad u baahan tahay si aad u sarreyso.

Kaliya ha u qaadan in bixinta LinkedIn Premium ay si toos ah u beddeli doonto natiijooyinkaaga. Kuwani waa qalab; waa inaad diyaar u noqotaa inaad barato inaad si fiican u isticmaasho. Si kastaba ha noqotee, marka aad sameyso, waxaa jirta fursad wanaagsan oo aad ku arki doonto farqi natiijada. Isku day!

Top Benefits of LinkedIn Premium. Is It Worth the Price?

Since launching in 2003, LinkedIn has evolved from a mere social networking business platform to a veritable structure of intricate services professionals and businesses can access through an assortment of web and mobile apps.

Whether you’re using LinkedIn to build a network, find a job, hire talent, market your business, or make a sale, there’s an abundance of value to be derived from LinkedIn–much of it free to access.

However, some of LinkedIn’s most powerful services and features are only accessible through LinkedIn Premium, the subscription-level variant of the site.

Four LinkedIn Premium Tiers

There are four tiers of LinkedIn Premium:

• Career – $29.99/month: For professionals who want to accelerate their career by increasing their chances of recruiters finding and hiring them for competitive positions
• Business – $59.99/month: For professionals who want to expand and develop their network with key connections to promote their business
• Sales Navigator – $79.99/month: For businesses and sales professionals who want to build relationships with customers and widen the net for potential customers
• Recruiter Lite – $119.95/month: For businesses and recruiters who want to find and hire high-caliber talent that is a targeted match for their company

While Sales Navigator and Recruiter Lite certainly could be useful for professionals, these are more enterprise-level premium services a company would enable employees to take advantage of. LinkedIn Career and Business are services intended for individual professionals to take advantage of through their own means.

Even so, of the 39% of LinkedIn users who are paying for LinkedIn Premium, according to Kinsta.com, it’s easy to assume LinkedIn Career is the most common service people will upgrade to, based on price and need. Therefore, we’ll focus on exploring this LinkedIn Premium option in more depth here to help you understand if it’s worth shelling out $30 a month for.

LinkedIn Career

What You Already Get with LinkedIn

If you spend a lot of time on LinkedIn, you know how comprehensive of a professional network you can build just be connecting with people you know or with people who are relevant to your network. You can also find specific job listings through extremely precise searches that include advanced filtering.

In essence, LinkedIn provides a powerful two-in-one offering, combining the best characteristics of a social media platform focused on professionalism with the best job listing and job search functionality found on sites like Glassdoor. So, why would you start paying for LinkedIn Career?

What You Get with LinkedIn Career

With LinkedIn’s free access already being so powerful, you might wonder what LinkedIn Career could do much better. In essence, LinkedIn Career is like LinkedIn “basic” on steroids.

Applicant Insights

To begin with, LinkedIn Career provides in-depth, anonymous insights on how you measure up against other applicants of jobs you’re interested in.

Rather than going in blind applying to a job, LinkedIn Premium’s competitive intelligence will help you understand how much more or less qualified you are than others (e.g., you’re in the top 10% of applicants) based on your experience, skills, and current job. It will also show you what level of seniority other applicants currently hold, what level of education they have, and where they’re located.

Gaining this competitive insight through LinkedIn Premium gives you a leg up on other applicants by helping you understand who and what you’re up against. By measuring your competitiveness against others, you can more effectively determine which jobs to apply for as well as understand what kind of strategy you need to pull together to highlight your strengths or bolster your weaks spots in the event you secure an interview.

Expanded ‘Profile Views’ Visibility

One of the interesting things about LinkedIn that makes it much different than other social media platforms is that you’re alerted when someone views your profile. Depending on preference, people can keep this information:

• Public, allowing others to see their name, role, company, etc. when they view a profile
• Private, by masking their name and limiting others to only seeing their company and role
• Anonymous, hiding all revelatory information

How you choose for others to see you when you view their profile also determines what you see when others view your profile. But, regardless of how public or private you choose to be, LinkedIn only gives you a limited history of profile views, i.e., the last few people who have viewed your profile.

While this certainly can be helpful, it’s not as helpful as what LinkedIn Premium offers, which is an unlimited history of profile views. You can go back weeks and months to see who has viewed your profile.

You can also delve deeper to see from which companies multiple people may have viewed your profile, which views are deemed “interesting,” and whether you’re being viewed by someone who could tip the scales in your favor of securing a job, like a recruiter or hiring manager.

Premium Education

LinkedIn isn’t just a place to connect with others and find a job; it’s also an excellent place to learn. People are constantly sharing professional advice based on their experience or through curated content like articles, videos, eBooks and more that shed a light on important aspects of industries, roles, and professionalism.

It can be difficult to take this information and extract specific information that may be applicable to your current goals or career path, though. After all, the content people are sharing isn’t actually tailored to you.

That’s where LinkedIn Career helps. A featured called LinkedIn Learning gives you an easy way to learn specific things based on your career, skills, and goals through content created by experts.

As you learn new things through on-demand courses, you can add new skills to your profile to help you increase your chances of landing an interview for a particular job or to help you accelerate your career, the advancement of which, today, often rests on your ability to continuously learn and improve.

InMail Heaven

LinkedIn is all about networking, but it’s also easy to abuse. If you’re a frequent user of platform, you’re probably familiar with the practice of influencers or other professionals who are irrelevant or only semi-relevant to your industry or interests asking to connect, with the intention of either increasing their number of followers, getting their content on your feed, or messaging you if your messaging is blocked from people you aren’t connected with. These connections aren’t really useful and only add clutter to your network.

Given this poor practice, it was smart of LinkedIn to limit users’ ability to direct message others unless they’re connected or unless users enable messaging from people they aren’t connected with. However, LinkedIn Premium offers a gateway through InMails. InMails are powerful in that they allow you to message anyone, even if you aren’t connected.

This is powerful in that it gives you the ability to reach out to people–employees, hiring managers, recruiters–associated with a job or company you’re interested. As you probably know, making personal connections with others increases the likelihood of you having your application reviewed, securing an interview, and landing a job in today’s incredibly competitive job landscape.

What’s more, LinkedIn still governs InMails to ensure they aren’t abused. You’re given a limited number of InMails per month to use; however, these InMails will also accumulate from month to month for 90 days, and you can also purchase more InMails if you need them. In sum, you’ll be equipped with an ideal number of InMails that can be used to help you improve your job search or networking process.

Do You Need LinkedIn Premium?

Ultimately, whether you do or don’t need LinkedIn Premium to help you boost your career is a personal decision based on your financial circumstances and the level of need you have as an individual. If you haven’t had much luck for a few months in regard to securing your next dream job, it might be worthwhile to invest in technology that gives you an advantage.

The nice thing is LinkedIn gives you a one-month free trial of Premium to see if it’s for you. It’s the perfect amount of time for a trial period to determine if LinkedIn Career–or any of the other Premium services for that matter–are what you need to excel.

Just don’t assume paying for LinkedIn Premium will automatically change your outcomes. These are tools; you have to be willing to learn to use them well. However, once you do, there’s a good chance you’ll see a difference in results. Give it a try!

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