Haddii aad maamusho degelkaaga oo aad danaynayso sida wanaagsan ee aad ugu kala sarreyso natiijooyinka raadinta Google , waxaad u baahan doontaa inaad hubiso inaad isticmaasho Google Search Console .

Waa maxay Google Search Console?^{(What Is Google Search Console?)}

Google Search Console ayaa kuu sheegaysa wax walba oo gurguuraha Google - ku uu ka ogyahay mareegahaaga. Tani waxay ku siinaysaa aragti ku saabsan sida ugu wanaagsan ee boggaaga loogu talagalay gurguuraha si uu u soo qaato macluumaadka muhiimka ah iyo inuu taxdo boggaga natiijooyinka raadinta sare.

Macluumaadkan waxaa ku jira waxyaabo ay ka mid yihiin:

Immisa jeer ayay dadku ku arkaan boggaga natiijooyinka raadinta
Inta jeer ee dadku ku dhejiyaan boggaga natiijooyinka raadinta
Gurguurte kasta waxa uu khaldamaa khibradaha googlebot
caafimaadkaaga robots.txt ama sitemap.xml
Waxqabadka boggaga goobta gaarka ah

Google ayaa hore ugu soo bandhigtay dashboard-kan iyaga oo wata magaca " Google Developer Tools ", laakiin dhawaan ayaa dib u habayn ku samaysay qalabka oo ay ku calaamadisay Google Search Console .

Sida Loo Isticmaalo Konsolaha Raadinta Google^{(How To Use The Google Search Console)}

Si aad u aragto xogta Google Search Console^{(Google Search Console)} ee shabakad gaar ah, waxaad u baahan tahay inaad sheegato lahaanshaha "hantidaas" sida Google ugu yeerto.

Si taas loo sameeyo, gal Google Search Console adigoo wata koontadaada Google , oo dooro falaarta hoose ee ku taal geeska sare ee midig ee shaashadda.
Haddii aad hore u leedahay lahaanshaha mareegaha jira, waxaad ku arki doontaa halkan. Haddii aadan samayn, waxaad u baahan doontaa inaad doorato isku xirka hantida kudar xagga hoose ee hoos u dhacan.^{(Add property)}

Daaqadda hore ee saaxirnimada, waxaad u baahan doontaa inaad ku qorto bogga shabakada aad rabto inaad dalbato. Haddii aad isticmaalayso domain dhan oo aad rabto in aad la socoto, geli domainka dhanka bidix adiga oo aan "https:" hortiisa ku yaal.

Haddii aad isticmaalayso subdomain si aad u bilawdo degelkan cusub, waxaad u baahan doontaa inaad isticmaasho garoonka dhanka midig oo aad geliso dhammaan dariiqa URL ilaa hoos-hoosaadka. Google ayaa kaliya u tixgalin doona dhammaan URL^(URLs) -yada ka hooseeya heerka domain-hoosaadka inay ka mid noqdaan hantidaada.

Si aad u sheegato domainka inuu yahay hanti adiga kuu gaar ah, waxaad u baahan doontaa inaad ku dhejiso kood gaar ah qaabeynta DNS oo leh akoontada diiwaan gelinta ee aad ka diiwaan gashatay domainka.

Marka aad xaqiijiso in boggu yahay kaaga, Google waxa ay ku dari doontaa liiska guryahaaga Google Search Console .

Isticmaalka Google Search Console^{(Using Google Search Console)}

Nooca cusub ee Google Search Console wuxuu leeyahay liis aad uga fudud, oo leh tirokoobyo lagu aasay warbixinaha gaarka ah ee aad geli karto.

Daaqada bidix ee navigation, haddii aad doorato Dulmarka^(Overview) , waxaad arki doontaa dhowr warbixinood oo ka muuqda aragtida ugu weyn.

Waxqabadka^{(Performance)} : Inta jeer ee ay dadku gujiyeen mid ka mid ah boggagaaga natiijooyinka raadinta
Daboolista^(Coverage) : Waxay tusinaysaa inta bog ee ku yaal boggaaga Google
Kobcinta^{(Enhancements)} : Tani waxay muujinaysaa cusbooneysiinta ku saabsan nooca moobilka ama nooca AMP ee boggaga iyo wixii arrimo ah ee la xiriira.

Waxqabadka Goobta^{(Site Performance)}

Waxaad hoos u dhex dhigi kartaa mid kasta oo ka mid ah meelahan adiga oo dooranaya isku xirka Warbixinnada Furan^{(Open Reports)} ee ku yaal geeska kore ee midig ee jaantuska.

Tani waxay furi doontaa jaantusyo taxane ah oo cusub oo kuu ogolaanaya inaad si qoto dheer ugu dhufatid waxqabadka^{(Performance)} .

Boggani wuxuu waxqabadka u kala qaybiyaa dhawr meelood.

Meelahaas waxaa ka mid ah:

Wadarta tirada jeer ee qof ka xushay xidhiidhkaaga natiijooyinka raadinta
Wadarta tirada jeer ee goobtaada lagu qoray natiijooyinka raadinta sare
Celceliska heerka guji-guridda (aragtiyada iyo gujisyada) goobtaada
Celceliska booskaaga raadinta ee natiijooyinka raadinta Google

Markaad hoos ugu dhaadhacdo bogga waxqabadka, waxaad sidoo kale arki doontaa liiska weydiimaha raadinta ee ugu sarreeya ee dadka u keenaya goobtaada raadinta Google .

Markaad doorato tabsyada xagga sare ee qaybtan, waxaad sidoo kale arki kartaa:

Bogagga ugu sarreeya ee u sarreeya boggaaga
Wadamada ugu sareeya ee inta badan booqdayaashaada raadinta ay ka imaanayaan
Aaladaha ugu sarreeya ee inta badan booqdayaashaada raadinta ay isticmaalayaan
Sida goobtaadu uga muuqato natiijooyinka raadinta
Burbur maalinle ah oo ku saabsan aragtida boggaga iyo gujisyadaada

Waxaad wax ka beddeli kartaa wakhtiga mid ka mid ah xogtan iyo jaantusyadan wakhti kasta waxay u dhexeeyaan ilaa 16 bilood ee la soo dhaafay.

Daboolista Goobta^{(Site Coverage)}

Daboolista mareegahaaga ayaa ku tusinaysa inta bog ee la gurguuranayo, iyo haddii gurguhu uu la kulmo wax khalad ah inta uu gurguuranayo goobtaada.

Liistada shaxdan hoos timaada ayaa bixin doonta macluumaadka khaladka muhiimka ah haddii Google uu ka saaray mid ka mid ah boggaga boggaga khaladaadka gurguurashada awgeed.

Haddii aad aragto xaalad la mid ah kan sare, halkaas oo inta badan website-kaaga laga saaray oo aysan jirin khaladaad, waxay u badan tahay inay sabab u tahay qalad qaabeynta ee dhamaadkaaga.

Tan waxa sababi kara mid ka mid ah kuwan soo socda:

Faylkaaga robots.txt ayaa xannibaya gurguuraha Google
Faylkaaga .htaccess wuxuu ka kooban yahay "noindex" blogging Google
Waxaad u beddeshay goobtaada https oo ma aadan cusboonaysiin Google Search Console boggaaga^{(Google Search Console)} la cusboonaysiiyay

Haddii qayb ka mid ah goobtaada laga saaro sabab kale, waxaad ku arki doontaa sababahaas miiska qaladka waxaadna xallin kartaa oo aad ka hagaajin kartaa arrinta halkaas.

Macluumaadka Console Search Google ee kale^{(Other Google Search Console Information)}

Adiga oo ka dhex eegaya bar navigation ee bidixda, waxa jira meelo kale oo muhiim ah oo ay tahay in aad wax ka ogaato.

Dooro kormeerka URL^{(URL inspection)} si aad u aragto waxa uu Google Gurguuruhu^{(Google Crawler)} arko marka uu gurguurto bog gaar ah oo ku yaal boggaaga.

Waxa aad rabto inaad aragto dhammaan waa cagaar. Waa in ay ka warbixisaa in URL uu ka soo muuqdo natiijooyinka raadinta Google^{(Google Search)} , waana in uu sidoo kale ku siiyaa tafaasiil dheeraad ah oo ku saabsan heerka tusmaynta iyo xaddidaad kasta oo gurguurasho.

Tani waa hab aad u faa'iido leh oo lagu hubinayo in boggaga ugu muhiimsan ee Google uu soo saarayo , iyo in la arko khalad kasta oo qeexaya sababta aysan u ahayn.

Xulashada khariidadaha^(Sitemaps) goobta ee bar navigation waxay ku tusi doontaa inaad haysatid khariidad si habboon loo gudbiyay iyo inta bog ee ku yaal goobtaada uu gurguhu aqoonsaday iyadoo ay ugu wacan tahay khariidadda goobtaada.

Waxaad arki doontaa faylka khariidadda goobta uu u aqoonsaday gurguuraha Google inuu yahay faylka goobtaada XML . Waxay tusi doontaa markaad:

Markii u dambaysay loo gudbiyay khariidadda goobta Google
Markii gurguuruhu uu ugu dambayn ka akhriyay khariidadda goobta
Xaalada hadda jirta
Wadarta boggaga ( URL^(URLs) -yada ) ee ku qoran khariidadda goobta

Waxaan rajeyneynaa, inaad isticmaalayso plugin SEO ah oo wanaagsan^{(a good SEO plugin)} kaas oo kuu dhisi doona dhammaan faylkaaga maabka.

Hoosta aagga Horumarinta^{(Enhancement)} ee liiska navigation, waxaad arki doontaa xoogaa xog dheeraad ah si ay kaaga caawiso inaad horumariso goobtaada natiijooyinka raadinta.

Midka ugu horreeya waa Isticmaalka Mobile^{(Mobile Usability)} -ka, oo leh khaladaad ku siin doona fikrado ku saabsan sababta boggaga qaarkood ee goobtaada aysan u ahayn saaxiibtinimo mobile.

Bogga Logos -ka waxa ku jiri doona faahfaahinta ku saabsan waxqabadka iyo khaladaadka uu sababay mid ka mid ah calaamadaynta summadaada^(Logo) , haddii aad isticmaasho. Waxaad halkan ku arki doontaa tafaasiisha aad isticmaali karto si aad u xalliso dhibaato kasta.

Bogga Raadinta Sitelinks^{(Sitelinks Searchbox)} waxaa ka mid ah hawlqabad kasta ama arrimo khalad ah oo ay sababtay sanduuqa raadinta Sitelinks^{(Sitelinks Searchbox)} ee laga yaabo inaad ku haysato boggaaga.

Haddii aadan ku arkin wax macluumaad ah labada bog ee sare, waxaa sabab u ah inaadan isticmaalin calaamadaynta goobtaada.

Hoosta Qaybta Waxqabadyada Amniga & Manual^{(Security & Manual Actions)} ee shayga navigation, waxaad arki kartaa in Google uu qaaday wax tallaabo ah oo lid ku ah boggaaga oo ku saleysan amniga ama arrimo kale. Haddii wax walba ay ku wanaagsan yihiin goobtaada, waa inaad aragto calaamad cagaaran oo leh "Wax dhibaato ah lama ogaan" oo ku xiga.

Haddii ay jiraan arrimo, Google ayaa soo bandhigi doonta qaladka kaas oo kaa caawin doona inaad si qoto dheer u baarto waxa Google u keenaya inuu tallaabo ka qaado goobtaada oo uu si degdeg ah u xalliyo arrimahaas.

Bogga ugu dambeeya waa bogga isku xirka^(Links) kaas oo ku siin doona aragti ku saabsan dhammaan kuwan soo socda ee la xiriira sida goobaha kale ay ugu xiran yihiin goobtaada.

Bogaggaaga ugu sarreeya ee ku xidhan
Goobaha kale ee inta badan ku xidha goobtaada
Weedhaha qoraalka ugu caansan ee dadku adeegsadaan si ay ugu xidhaan goobtaada

Macluumaadkani waxa uu ku siinayaa xoogaa aragti ah oo ku saabsan sida dadku u arkaan boggaaga iyo mawduucyada sida aadka ah loogu tixgeliyo maamul.

Qalabka Dhaxalka ah & Warbixinada^{(Legacy Tools & Reports)}

Waqti xaddidan, waxaad weli marin u leedahay qaar badan oo ka mid ah agabka iyo warbixinnada lagu heli jiray nooca dhaxalka ah ee Google Search Console - oo hore loo yiqiin Google Developer Tools .

Aaladahani waxay bixiyaan inta badan xogta isku midka ah ee kor ku taxan laakiin qaab ka duwan iyo xog yar oo kala duwan. Si kastaba ha ahaatee, dhammaan qalabkan ayaa dhawaan hawlgab noqon doona, marka waxa fiican in aad la qabsato adeegsiga Google Search Console iyo dhammaan agabka halkaas lagu bixiyo.

Markaad fahamto sida loo isticmaalo Console Search Google waxaad awoodi doontaa inaad hubiso in caafimaadka ^{(Google Search Console)}Google Search uu goobtaada yahay mid xoogan, iyo inaad haysato fursadaha ugu fiican ee aad ku heli karto liiska sare ee natiijooyinka raadinta Google .

What Is Google Search Console & How To Use It

If you’re running уour own website and уou care about how well you rank in Google seаrсh results, you’ll want to make sure you use the Googlе Ѕearch Console.

What Is Google Search Console?

Google Search Console tells you everything that the Google search crawler knows about your website. This provides some insight into how well your site is tailored for the crawler to pick up important information and to list your pages high in search results.

This information includes things like:

How often people see your pages in search results
How often people click on your pages in search results
Any crawler errors the googlebot experiences
Your robots.txt or sitemap.xml health
Performance on individual site pages

Google previously offered this dashboard under the name “Google Developer Tools”, but recently revamped the tool and branded it Google Search Console.

How To Use The Google Search Console

In order to see Google Search Console stats for a particular website, you need to claim ownership over that “property” as Google calls it.

To do this, log into the Google Search Console with your Google account, and select the down arrow at the upper right corner of the screen.
If you already have ownership of existing websites, you’ll see them here. If you don’t, you’ll need to select the Add property link at the bottom of this dropdown.

On the initial wizard window, you’ll need to type the domain of the website you want to claim. If you are using an entire domain that you want to track, enter the domain on the left without the “https:” in front of it.

If you’re using a subdomain to launch this new website, you’ll want to use the field on the right and enter the entire path of the URL down to the subdomain. Google will only consider all URLs below the subdomain level to be part of your property.

In order to claim the domain as your own property, you’ll need to paste special code into the DNS configuration with the domain registration account you registered the domain with.

Once you’ve verified the domain is yours, Google will add it to the list of your properties in the Google Search Console.

Using Google Search Console

The new version of the Google Search Console has a much simpler menu, with statistics buried in the individual reports you’ll have access to.

In the left navigation window, if you select Overview, you’ll see several reports show up in the main view.

Performance: Number of times people clicked on one of your pages in search results
Coverage: Shows how many pages on your site are being indexed by Google
Enhancements: This shows updates about the mobile or AMP version of your pages and any related issues.

Site Performance

You can dig down into each of these areas by selecting the Open Reports link at the upper right corner of the chart.

This will open a new series of charts that let you dig down deeper into Performance.

This page breaks down performance into a number of areas.

These areas include:

Total number of times someone selected your link from search results
Total number of times your site was listed in the top search results
The average clickthrough-rate (views vs. clicks) for your site
Your average search position in Google search results

As you scroll down the performance page, you’ll also see a list of the top search queries that are bringing people to your site via Google search.

By selecting the tabs at the top of this section, you can also see:

Top pages that are ranking for your site
Top countries where most of your search visitors are coming from
Top devices that most of your search visitors are using
How your site appears in search results
A daily breakdown of your pages impressions and clicks

You can modify the timeframe of any of this data and these charts for any time range up to 16 months in the past.

Site Coverage

The coverage of your website shows you how many pages are being crawled, and whether the crawler is experiencing any errors during its crawl of your site.

The list under this table will provide important error information if Google has excluded any of your site pages due to crawl errors.

If you see a situation like the one above, where the majority of your website is excluded and there are no errors, it’s likely due to a configuration mistake on your end.

This could be caused by any of the following:

Your robots.txt file is blocking Google’s crawler
Your .htaccess file contains a “noindex” blogging Google
You’ve converted your site to https and haven’t updated Google Search Console with your updated domain

If any part of your site is excluded for any other reason, you’ll see those reasons in the error table and you can troubleshoot and fix the issue from there.

Other Google Search Console Information

Looking through the navigation bar on the left, there are a few other important areas you should know about.

Select URL inspection to see what the Google Crawler sees when it crawls a specific page on your site.

What you want to see is all green. It should report that the URL appears in Google Search results, and it should also give you more details about the indexing status and any crawl limitations.

This is a very useful way to check whether your most important site pages are getting indexed by Google, and to see any errors describing why they’re not.

Selecting Sitemaps from the navigation bar will show you whether you have a properly submitted sitemap and how many pages on your site the crawler recognized thanks to your sitemap.

You’ll see the sitemap file that’s recognized by the Google crawler as your site’s sitemap XML file. It’ll show when you:

Last submitted that sitemap to Google
When the crawler last read from the sitemap
The current status
Total pages (URLs) listed in the sitemap

Hopefully, you’re using a good SEO plugin that’ll build your entire sitemap file for you.

Under the Enhancement area of the navigation menu, you’ll see some additional data to help you improve your site in search results.

The first is Mobile Usability, with errors that’ll give you some insights as to why certain pages on your site aren’t mobile friendly.

The Logos page will include details about performance and errors caused by any of your Logo markup, if you use it. You’ll see details here that you can use to troubleshoot any problems.

The Sitelinks Searchbox page includes any performance or error issues caused by an Sitelinks Searchbox markup you may have on your page.

If you don’t see any information on the above two pages, it’s because you aren’t using that markup on your site.

Under the Security & Manual Actions section of the navigation pane, you can see whether Google has taken any actions against your site based on security or other issues. If everything is good with your site, you should see a green checkmark with “No issues detected” printed next to it.

If there are issues, Google will display the error which should help you dig deeper into what’s causing Google to take action against your site and resolve those issues quickly.

The last page is a Links page which will give you insight into all of the following related to how other sites are linking to your site.

Your top linked pages
Other sites that link to your site the most
The most common text phrases people use to link to your site

This information provides you some insight as to how people view your page and what topics you’re most considered an authority for.

Legacy Tools & Reports

For a limited time, you still have access to many of the tools and reports that were available in the legacy version of the Google Search Console – formerly known as Google Developer Tools.

These tools provide most of the same information listed above but in a different format and slightly different data. However, all of these tools will be retired soon, so it’s best to get used to using the Google Search Console and all of the tools provided there.

By understanding how to use the Google Search Console you’ll be able to make sure that your site’s Google Search health is strong, and that you have the best chances of getting listed high in Google search results.

Martin Gomez

About the author

Waxaan ahay barnaamij kombuyuutar oo ku takhasusay horumarinta software-ka MacOS. Waxaan u adeegsadaa xirfadahayga si aan u qoro faallooyin xirfadeed oo aan ku siiyo talooyin ku saabsan sida loo horumariyo xirfadahaaga barnaamij ee Mac-ka. Waxa kale oo aan haystaa shabakad bixisa tifaftiran, tilmaamo tallaabo-tallaabo ah oo lagu abuurayo degel guul leh.

Waa maxay Google Search Console & Sida Loo Isticmaalo

Waa maxay Google Search Console?^{(What Is Google Search Console?)}

Sida Loo Isticmaalo Konsolaha Raadinta Google^{(How To Use The Google Search Console)}